The US smartphone statistics from Nov 2010 to Jan 2011 visualized
The Nielsen company have released new statistics for the US smartphone market measured between Nov 2010 to Jan 2011, and dressed it up in pretty colors. (Click the picture to the right to expand the smartphone by OS and manufacturer graph)
These new smartphone statistics are very interesting because:
1. They are from the US – the largest smartphone market in the world, and it has a huge impact on device statistics.
2. They are also from the first time period that the impact of Microsoft’s new smartphone OS, Windows Phone 7, can be reliably measured.
Smartphone market share by OS and manufacturer
According to these statistics Windows Phone 7 sold constituted of about 7% of all devices as Windows Mobile was believed to have about 2-3% of that total 10% slice for Microsoft. Which isn’t to shoddy at all, and truthfully I personally expected it to be closer to 4%. The statistics shows HTC by far being the most prominent device manufacturer to get smartphones in to the customers hands.
The graph also shows Android with 29% of market share just passing Apple and RIM with 27% respectively. But it’s also easy to realize that Apple and RIM are still pulling in lot of money from the US market, as they are the sole device manufacturers and still have very considerable market share.
As for the other contenders in the smartphone business it’s evident that HTC is still doing well, raking in top spot for Android devices with 12% of sold units and 7% of all sold Windows Phone 7 units.
Smartphone market share by age
Nielsen also provided statistics over sold devices by OS and age category.
The spread seem pretty even, maybe Android has taken off a tad better with the younger but overall no real surprises in this graph.